James Smith

March 16, 2026 — Google Ads introduces AI voice models as a new asset optimization feature for Performance Max video ads, automatically generating realistic voice-overs using advertisers’ headlines and descriptions for eligible Performance Max campaigns starting March 20. The feature targets videos without existing voice-overs, aiming to boost viewer engagement and ad performance by layering … Read more

March 16, 2026 — London — MarketingTech News released the ‘DMWF Spotlight: The 2026 social media trends rewriting the rules of discovery and distribution‘[1], drawing from Dash Social’s 2026 Social Media Trends Report. The feature highlights shifts in social discovery across feeds, creators, and owned channels, prioritizing relevance over posting volume for digital marketers worldwide. … Read more

March 16, 2026 — London — The DMWF Spotlight: The 2026 social media trends rewriting the rules of discovery and distribution published today on Marketing Tech News previews insights from Dash Social’s 2026 Social Media Trends Report, ahead of the Digital Marketing World Forum (DMWF) Global event at Excel London on May 6-7. The report, … Read more

March 10, 2026 — Meta Platforms announced it will Meta to charge advertisers a location fee of 2-5% to offset Europe’s digital taxes, targeting ad impressions delivered to users in countries imposing digital services taxes (DSTs), with the policy effective July 1, 2026. The fees, ranging from 2% in the UK to 5% in Austria … Read more

March 2, 2026 — Criteo announced it has become the first advertising technology partner to integrate with OpenAI’s ChatGPT advertising pilot, enabling its approximately 17,000 advertisers to access ad placements programmatically in ChatGPT’s Free and Go tiers in the United States. ChatGPT advertising launches with Criteo as the first major ad-tech partner at $60 CPM.[1] … Read more

March 12, 2026 — Seongnam, South Korea LINE Plus, the Korean subsidiary of LINE Corporation, unveiled ActEngine AI, a B2B AI agent infrastructure platform for customer service (CS) and sales automation aimed at driving enterprise revenue growth. The launch positions LINE Plus Launches ActEngine AI: Turning Messaging Apps into Sales Channels, introducing action-oriented agents that … Read more

Feb. 24, 2026 — Marketing technology firm Mktg.Tech launched an independent ranking and evaluation platform for MarTech tools, agencies, and AI systems, aiming to simplify selection amid growing marketing stack complexity. The platform, covered extensively in specialist outlets, employs a structured methodology incorporating practitioner insights, real-world testing, and defined criteria across categories such as automation, … Read more

March 2, 2026 — United States OpenAI rolled out advertising in ChatGPT through a programmatic partnership with Criteo, pricing ads at approximately $60 CPM with a $200,000 minimum commitment for beta access. The ChatGPT Advertising Goes Live at $60 CPM, Google AI Mode Reaches 75M Users milestone marks a major shift in AI-driven platforms, initially … Read more