**Coca-Cola Expands AI Use in Marketing and Product Development** to Drive Persuasion-Led Growth

by

March 6, 2026 — Coca-Cola is expanding AI use in marketing and product development, embedding the technology into core operations for demand creation and global campaigns to shift from price-led to persuasion-led growth amid stabilizing costs. The Marketing Tech News report details how AI aids consumer behavior analysis, content testing, local campaign adaptation, and faster … Read more

NP Digital Named Performance Marketing Agency of the Year by AdAge in 2026 A-List Awards

by

March 10, 2026 — San Diego Ad Age named NP Digital the Performance Marketing Agency of the Year as part of its 2026 A-List & Creativity Awards, honoring the San Diego-based agency’s excellence in performance marketing, innovative technology use, and significant client growth amid evolving digital landscapes. The recognition highlights NP Digital’s ability to deliver … Read more

Global Digital Marketing Market Projected to Reach USD 1.50 Trillion by 2035, Driven by AI-Powered Chatbots and Intelligent Automation: ResearchAndMarkets Forecast

by

March 16, 2026 — Dublin Market research firm ResearchAndMarkets forecasts the Global Digital Marketing Market Projected to Reach USD 1.50 Trillion by 2035, Driven by AI-Powered Chatbots and Intelligent Automation, expanding from USD 446.5 billion currently at a compound annual growth rate (CAGR) of 11.66%, according to a press release published March 3. The global … Read more

LINE’s AI Agents Point to Messaging Apps Becoming Sales Channels: ActEngine AI Launch

by

March 10, 2026 — Tokyo LINE Corporation announced the launch of ActEngine AI, a B2B platform that deploys AI agents for customer service (CS) and sales directly within messaging apps like LINE, targeting enterprise revenue growth. The platform enables automation of customer interactions inside messaging ecosystems, as detailed in the official LINE press release. ActEngine … Read more

Publicis Acquires AdgeAI for AI-Driven Creative Optimization: Key Details from Latest Deal

by

March 12, 2026 — Paris Publicis Groupe announced the acquisition of Israel-based AdgeAI, an AI-powered creative measurement and analytics startup, for an undisclosed sum. The deal integrates AdgeAI’s predictive platform into Publicis Production to enable real-time optimization of ad creatives amid generative AI content proliferation. The acquisition bridges instinct and proven performance by analyzing video … Read more

Shopify Says Purchases Are Coming ‘Inside ChatGPT’ Through Agentic Storefronts

by

March 12, 2026 — Shopify emailed merchants announcing that purchases are coming “inside ChatGPT” through agentic storefronts, with the ChatGPT channel launching by default later in March 2026, as reported by Modern Retail. The email stated: > Coming later in March: ChatGPT in Agentic Storefronts. Buyers can find your products and complete purchases inside ChatGPT. … Read more

LINE’s AI Agents Point to Messaging Apps Becoming Sales Channels with ActEngine AI Launch

by

March 13, 2026 — Bangkok, Thailand — LINE Plus, a subsidiary of LINE Corporation, launched ActEngine AI, a B2B platform deploying AI agents to automate customer service and sales tasks within messaging apps like LINE, according to a report by MarketingTech News. LINE’s AI agents point to messaging apps becoming sales channels, enabling businesses to … Read more

LINE’s AI Agents Signal Messaging Apps Evolving into Sales Channels

by

March 13, 2026 — Seoul, South Korea — LINE Plus launched ActEngine AI, a B2B platform deploying AI agents for customer service and sales directly within the LINE messaging app. LINE’s AI agents signal messaging apps evolving into sales channels, enabling businesses to automate responses, handle complaints and send targeted promotions based on user data … Read more

Foxwell Digital Releases 2026 State of Digital Marketing Agencies Report: AI Identified as Top Threat

by

March 10, 2026 — Foxwell Digital released the Foxwell Digital Releases 2026 State of Digital Marketing Agencies Report, a comprehensive survey-based analysis of the global digital marketing agency landscape, produced in partnership with creative analytics firm Motion. The report, drawn from responses by hundreds of agency founders and executives in the Foxwell Founders community—over 550 … Read more