IAB Tech Lab Proposes New Payment Protocol for AI Systems Accessing Publisher Content

March 11, 2026 — The IAB Tech Lab announced the release of its Content Monetization Protocol (CoMP) v1.0 specification for public comment, IAB Tech Lab proposes new payment protocol for AI systems accessing publisher content to ensure large language models (LLMs) establish commercial agreements with publishers before crawling or using online content. The framework addresses … Read more

Salesforce and HubSpot Tighten Partner Programs as AI Reshapes the Marketing Tech Stack

March 12, 2026 — Salesforce and HubSpot have tightened their partner programs, simplifying tiers and introducing fees to prioritize AI expertise amid the transformation of the marketing tech stack. Salesforce overhauled its consulting partner program, reducing tiers from four — Base, Ridge, Crest, Summit — to two: Select and Summit. The company also cut required … Read more

Google’s Pomelli AI Marketing Tool Now Available in 170+ Countries

March 12, 2026 — Google Labs announced on March 9 the expansion of its experimental AI-powered marketing tool, Google’s Pomelli AI Marketing Tool Now Available in 170+ Countries, to over 170 countries and territories, broadening access for small and medium-sized businesses (SMBs) globally via labs.google.com/pomelli/about. The update follows the tool’s initial public beta launch on … Read more

Google Launches Free AI Marketing Tool for Small Businesses, Generating Brand-Matched Ads, Social Posts, Headlines, CTAs, and Animated Videos in 170+ Countries

March 12, 2026 — Mountain View, Calif. Google Labs expanded its experimental AI-powered marketing tool Pomelli to over 170 countries and territories, as announced by the official Google Labs X account on March 9. The move has triggered viral buzz, with users claiming Google launches free AI marketing tool for small businesses, generating brand-matched ads, … Read more

IAB Tech Lab Proposes New Payment Rules for AI Content Access via CoMP Framework

March 10, 2026 — The IAB Tech Lab released the Content Monetization Protocol (CoMP) v1.0 specification for public comment, introducing machine-readable tags to ensure large language models (LLMs) and AI systems establish commercial agreements with publishers before crawling or accessing their content. The framework aims to create standardized “payment rails” for content valuation, addressing publisher … Read more

Google Labs Expands Pomelli AI Marketing Tool to 170+ Countries

March 9, 2026 — Mountain View, Calif. Google Labs announced the expansion of its experimental AI marketing tool, Pomelli, to over 170 countries and territories, responding to user feedback for broader global access. The official announcement came via an X post from @GoogleLabs, which has garnered over 1.5 million views, nearly 6,000 likes and hundreds … Read more

IAB Tech Lab Proposes New Payment Protocol for AI Systems Accessing Publisher Content

March 10, 2026 — The IAB Tech Lab released version 1.0 of the Content Monetization Protocol (CoMP), a standardized framework enabling commercial agreements between publishers and AI systems before content crawling or usage. The protocol addresses publisher traffic declines exceeding 50% from AI-related search reductions by signaling permissions, terms, and payments via a single system … Read more

Google Labs Expands Pomelli AI Marketing Tool to Over 170 Countries

March 9, 2026 — Google Labs announced the expansion of Google Labs Expands Pomelli AI Marketing Tool to Over 170 Countries, its free AI tool developed with DeepMind, making it available in over 170 countries and territories following user requests. The official announcement came via an X post from @GoogleLabs, which garnered 5.9K likes and … Read more

IAB Tech Lab Proposes New Payment Rules for AI Content Access with CoMP Specification Release

March 10, 2026 — New York — The IAB Tech Lab released the Content Monetization Protocol (CoMP) Specification v1.0 for public comment until April 9, 2026, establishing a framework that requires AI systems, such as large language models (LLMs), to secure commercial agreements with publishers before crawling or using their content. This initiative, headlined by … Read more

Google Labs Expands AI Marketing Tool “Pomelli” to 170+ Countries

March 9, 2026 — Mountain View, California Google Labs announced the expansion of its AI marketing tool Pomelli to over 170 countries and territories, responding to widespread user demand for global access to the free experimental platform developed with Google DeepMind. The official Google Labs X announcement confirmed Google Labs Expands AI Marketing Tool “Pomelli” … Read more