March 13, 2026 — Mountain View, California Google Labs and Google DeepMind have expanded their free AI marketing tool, Pomelli, to over 170 countries and territories, enabling small businesses worldwide to generate customized, brand-matched marketing content.
The expansion, announced via Google Labs’ X post around March 9-10, follows the tool’s initial public beta launch in October 2025 limited to the United States, Canada, Australia, and New Zealand. Users input their website URL, and Pomelli analyzes the site to create a “Business DNA” profile—including brand colors, fonts, tone, and imagery—before producing tailored ads, social media posts, headlines, call-to-actions (CTAs), and animated video creatives.
We’ve heard you and… it’s happening 🙂 🌎 We just expanded Pomelli to over 170 countries & territories! We can’t wait to see how you use it. Get started now at: labs.google/pomelli.
Google Labs stated in the post, confirming the global rollout highlighted in recent social media buzz.
Tool Features and Functionality
Pomelli, developed by Google Labs and DeepMind, eliminates generic templates by generating editable, on-brand assets. According to the official Google Blog announcement from October 28, 2025, the tool targets small-to-medium businesses (SMBs) to help them create professional marketing materials without agency costs.
Search Engine Journal coverage detailed how it scans websites and images for consistent tone, color palettes, and visual styles across social posts, websites, and ads.
Global Expansion Buzz
The rollout has sparked international interest, with Indonesian outlet Kompas Tekno reporting availability in Indonesia to assist SMEs with promotional content. Social media influencers like Julian Goldie SEO demonstrated the tool, noting: “Google just gave small businesses a free AI marketing team… And it now works in 170+ countries.”
Other mentions include Arabic-language posts confirming Saudi access and marketing accounts sharing demos of features like Photoshoot and Animate with Veo 3.1. YouTube tutorials, such as those titled “NEW Google Pomelli Update Is INSANE!”, verify global access as of March 2026.
Early feedback praises brand-matching capabilities but notes an English-only limitation, per reviews like ThatWare’s guide.
Google’s Pomelli AI Tool: Now Empowering Small Businesses in 170+ Countries with Brand-Matched Marketing Content—this expansion levels the playing field for SMBs globally, as echoed in the buzz. Access remains free at labs.google/pomelli. No major English-language outlets have covered the expansion yet due to its recency.